2013 Shelby GT500

[ltd_on20s]

Originally Posted by HSE2

That's part of it. I grew up with the coupes of the 70s. I didn't think so back then, but they were very attractive cars but hopeless to live with.
Even today the people that buy coupes often say that if you only have two people they are fine. Four just embarrassing. So for sure there is a special requirement or appeal that narrows the potential customer base. Just because its available doesn't mean it makes financial since to make it so.
On top of that we are influenced in our tasted by not just one culture. We are very broad and that makes this market very tough when you combine that with the point you make.
If there are to be additional lines of product availability it will be in the areas of growth not niche. If there was a four door version then importing both would change the game considerably because you increase the appeal and target audience. A two door Mustang has too much going against it. The badge for a start, country of origin second.
If Falcon is still here and in what form would dictate what strategy Ford would implement.

It's one thing to make a product available. That happens every day. What also happens every day is that models get pulled from our markets because they don't sell. They are already a global product available in multiple markets just as the Mustang potentially would be. They quietly disappear because there is no demand for them and what demand there is doesn't justify the support required. Out the back door they go with next to no fanfare. Given our history and our preferences it is really hard to see any model mustang make a sustainable go of it and that isn't allowing for the shift towards smaller performance options.

exactly.


however, if we had a population of..... 50-60 million, they would sell the mustang here without question.