September 2006 new car sales

[Bossxr8]

Originally Posted by LSTerritoryGhia

I very much Doubt Holden would have ever estimated 7000 units with the way the market is, i think they have done very well, another month and further supply and we may infact seem them 2000 units ahead of Ford.

Their 2x4 Ute sales must say something to them e.g. we should have brought the VE utes out the same time as sedans.

Fords always going to dominate with the Falcon ute, its too versatile compared to the Holden, the Holdens only good for show ponies!

I didn't mean they would have planned to sell that many, i'm saying the original sales projections done during the later planning stages would have expectations around 7000 units to make back that billion dollars. They even said that themselves that the VE would have to sell very high numbers to make the development costs back. When the oil prices soured they would have cut those figures down. How they are going to make that billion dollars back is the big question as it will require large volumes.

[XR Martin]

They'll make most of their money back on it from exports.

[Falcon Freak]

My figures will be late this month due to my trip to Bathurst and other commitmments.

FF

[Bud Bud]

Originally Posted by RATT

I can explain that.

1) PRICE
2) Holden Barinas reputation as a "brand"
3) It's been around as a Barina for some time
4) Fiesta is still a relatively unknown car.
5) Ford marketing

In that order.

And what helped make that good reputation in the first place was that it was originally a rebadged Suzuki Swift. These were good "little" cars in their day and are still sought after now.

Festivas on the other hand never really got a good following and probably wouldn’t be put into the "still sought after" basket today, even if they are good little runners.

[Falcon Freak]

Better late then never........

Summary for September 2006 (September 2005 figures in brackets):

Ford - Australian manufactured vehicles

Falcon/Fairmont - 3,563 (3,900) -8.6%
Territory - 1,418 (1,634) -13.2%
Utility - 1,259 (1,399) -10.0%
Fairlane/LTD - 93 (206) -54.9%

Total - 6,333 (7,139) -11.3%

Ford - fully imported vehicles

Focus - 1,308 (1,297) +0.8%
Courier - 599 (598) +0.2%
Fiesta - 313 (431) -27.4%
Escape - 281 (160) +75.6%
Transit - 125 (251) -50.2%
F250 - 12 (152) -92.1%
Explorer - 5 (22) -77.3%
F350 - 1 (10) -90.0%
Econovan - 0 (67) -100.0%

Total - 2,644 (2,988) -11.5%

Local + imported = 8,977 (10,127) -11.4%

Ford's local models had another poor month which was expected considering the new models from Toyota and Holden. Ford's imported models had their first poor month in a long time with the only positive results being the Escape and Focus.

As to the dark side.........

Holden - Australian manufactured vehicles

Commodore - 5,262 (4,851) +8.5%
Ute/Crewman - 791 (1,826) -56.7%
Statesman/Caprice - 378 (269) +40.5%
Adventra - 187 (354) -47.2%
Monaro - 30 (299) -90.0%

Total - 6,648 (7,599) -12.5%

Holden - fully imported vehicles

Astra - 1,552 (3,056) -49.2%
Rodeo - 1,371 (1,927) -28.9%
Viva - 1,221 (185) +560.0%
Barina - 993 (704) +41.1%
Vectra - 110 (245) -55.1%
Combo - 74 (78) -5.1%
Tigra - 47 (46) +2.2%
Cruze - 2 (197) -99.0%
Zafira - 0 (19) -100.0%
Jackaroo - 0 (0) N/A

Total - 5,370 (6,457) -16.8%

Local + imported = 12,018 (14,056) -14.5%

First full month of VE sales. Easily the number one model for the month, best month for 2006 and an improvement over the corresponding month in 2005. But I was expecting better as Holden sold more then 7,000 Commodores in both September 2004 and 2003. Ute sales are surprisingly down by a big amount. New Statesman/Caprice models sold extremely well. For the imported models the Opel Astra is still outselling the Daewoo Viva and Daewoo Barina models.

71% of Ford vehicles sold in September 06 are Australian made.
55% of Holden vehicles sold in September 06 are Australian made.


For September 2006 the fuel types were as follows:

Petrol - 64,388 (83.5%)
Diesel - 11,224 (14.5%)
LPG - 1,322 (1.7%)
Hybrid - 218 (0.3%)

Total - 77,152 (2,841 heavy commercial vehicles not included)

For September 2005 the fuel types were as follows:

Petrol - 70,524 (86.4%)
Diesel - 10,123 (12.4%)
LPG - 793 (1.0%)
Hybrid - 185 (0.2%)

Total - 81,625 (2,815 heavy commercial vehicles not included)

Dedicated petrol powered vehicles lost almost 3% of their market share. All non petrol powered segments increased sales compared with September 2005. LPG market share has almost doubled from 1 in 100 vehicles to 1 in 59 vehicles.

FF