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The Pub For General Automotive Related Talk |
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09-12-2012, 09:13 PM | #31 | ||
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What Ford need to spend some money on instead though is ... MARKETING.
This may actually boost sales ... there's some amazing products already available now that will carry Falcon to 2016 as it is. It just needs more air time .... to show what they really are capable of.
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09-12-2012, 09:17 PM | #32 | ||
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The FG ii is a very good car. Maybe a 5 year warranty?, 3 years free servicing? or a special finance rate is all it needs to draw some attention away from the new kid on the block
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09-12-2012, 09:40 PM | #33 | ||
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How about some real "CUSTOMER SERVICE" from the dealers and not just the constant ripoff that they are so proficient at - show the potential buyers that they will get service and will be listened to and that the customer comes FIRST.
I will shortly be in the market for a new vehicle and the new Ranger ticks all the boxes , however the local Ford dealers don't tick all the boxes and having to deal with them leaves me cold so I will probably end up with an Isuzu Mazda or Hilux . IMHO Ford are a fine maufacturer but let down by their Dealer network and Customer service and the non existence of their Marketing department. |
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09-12-2012, 09:42 PM | #34 | |||
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Now that all sounds great , Now all we need is a marketing Dept to sell all these wonderful features and we are on a winner |
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09-12-2012, 10:30 PM | #36 | ||
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Ford will start to release more info on the 2014 Falcon at the same time as VF is released, if not before.
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09-12-2012, 10:33 PM | #37 | |||
335 - STILL THE BOSS ...
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What more is required? What am I missing here? Apart from GMH doing the catch up with the VF, the FGlll will be here in 2014 again leap frogging them. With the look of the new VF anyway .... that wont be hard but they will still sell of course. Hopefully well as then it will give FoA the motivation to do a damn good job on the next incarnation. As far as the doomsdayers go ...... the investment is there, done and dusted and there is HELL of a lot of life left in the ol' girl yet .... so just either drop it or go away?
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09-12-2012, 10:52 PM | #38 | ||
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It doesn't matter what ford does, the Vf is gonna sell like hotcakes.
Holden has a massive fan base that hasn't had a new shape commodore since 2006, some are on there 2nd or 3 rd ve. They are hanging out for Vf. Even if its a dog it'll sell, but all reports are saying Vf is going to be a massive improvement over ve. Ford just needs to keep doing what it's doing, they're on the right track IMO. |
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09-12-2012, 11:34 PM | #39 | ||
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To late in the stage to do anything with FG II, to compete with VF. Maybe FG will get some new colour choices, some special editions or some minor running changes.
Would be nice to see them work on some areas of the car where it still needs improvement, like better paint coverage, better rust proofing, higher quality leather, revised suspension bushes with better durability etc, but that is all highly unlikely. 2014 Falcon is locked in and that is really not that far away and that no doubt is where the money is being spent. To Fords credit, they are spending money at the moment on marketing Falcon. |
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10-12-2012, 12:09 AM | #40 | ||
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What's the deal with 2014 Falcon? I've been a bit behind the times as of late, so I'm (pleasantly) surprised to hear all this positive talk about it. Is it just a significantly upgraded FG or will it be an all new model? All the talk of uncertainty surrounding the Falcons future beyond 2016, one has to wonder who really knows anything at all. It seems at total odds to spend significant amount of development dollars on the 2014 Falcon if it really only has 2 years left after 2014.
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10-12-2012, 04:43 AM | #41 | ||
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install diff bushes suited to the power/torque the car creates
just put in paddle shift !!
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10-12-2012, 06:36 AM | #42 | ||
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they could the same thing holden do when there is a Falcon release:
Advertising blitz on what they already have ! |
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10-12-2012, 07:29 AM | #43 | |||
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10-12-2012, 08:29 AM | #45 | ||
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My wife knows that guys wife, they work together, small world when not to many ecoboost cars are sold.
Very original using genuine buyers in the advertising. Seems to be working IMO. Back on topic. Ford don't need to do anything to the vehicle apart from their normal quality improvement (which should always be par of the course). Just keep producing quality vehicles, and work with the dealers on improving their customer service, keep thinking long term and avoid knee jerk reactions where possible.
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10-12-2012, 09:12 AM | #46 | ||||
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10-12-2012, 09:22 AM | #47 | ||
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To counter the new VF the toolkit appears to be:
Special Run-out pricing leading up to the FG3 in 2014 Interest Free finance deals Free 5 year warranty Limited Edition releases with extra kit for no extra charge Tweek the turbo six engines for more power / torque Toolkit pertaining to FPV also includes:- Roll out R Spec kit on selected models GT-HO aka "Tempest" Other than that they should keep pushing the Ecoboost theme, its working overseas and should gain traction over time in Australasia and ya think it might be a good idea to bring the G6 Ecoboost to New Zealand where even 91 fuel is always north of $2.00 a litre Whoever made the call just to bring the poverty pack XT Ecoboost to N.Z. and nothing else, deserves to be looking for job where their "talents" are better utilised. Last edited by Rodge; 10-12-2012 at 09:29 AM. |
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10-12-2012, 10:14 AM | #48 | |||
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10-12-2012, 10:24 AM | #49 | ||
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it is depicting the smile that is on his face due to all the goodness that the eco-boost give its owners
Jason
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10-12-2012, 11:00 AM | #50 | |||
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Or 5 years on private sold new, 3 years on fleet vehicles? This may help move some of that sales away from ex government or rental car auctions which are heavily discounted in the first place and back to new private sales. There is no such thing as free servicing, someone has to pay for it and it is ALWAYS the customer. The finance thing has been dome to death with all the "me toos". I am now waiting for the first 24 months interest free, no payments until 2015 campaign...... |
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10-12-2012, 12:15 PM | #51 | ||
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they need the ecoboost in a taxi pack. These fleet numbers help production volume & amortise the cost over a larger base to return a profit
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10-12-2012, 12:38 PM | #52 | ||
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10-12-2012, 12:48 PM | #53 | |||
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The price of LPG particularly in the southern cities would offset any financial gains for the EB4 over ecoLPi and Ford went to great lengths to move its marketing position away from "FPV GT is just a taxi with a V8" perception. I have always thought that a "Ford Taxi" in a similar vein to the pommy taxi and asian taxi (Toyota Crown) might be a good idea. e.g. Based on the BF they make a sedan and wagon available only in LPG and EB4 configured exactly as a taxi with high durability but low speed components. It could also be fitted with a driver cage standard and enhanced safety components to protect passengers. This model would not change each year except for compliance updates and has no options to help keep spares prices down. i.e. a 2017 Ford Taxi looks exactly the same as a 2012 Ford Taxi and uses the same spare parts. They are hard limited to 120km/h so do not require any high speed capable components or testing and cannot be registered for any use other than a taxi. These also do not attract all the usual taxes making them a cheaper capex and have accellerated depreciation. As it would not look like a current Falcon it would have no negative effect on marketing and as a 100% Australian product it would employ lots of people building and maintaining them and possibly create a niche market overseas like the Toyota Crown. If you have a Maccas on the left and a KFC on the right it is easier to make and sell pizzas or noodles than chicken or burgers....... |
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10-12-2012, 12:52 PM | #54 | ||
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Problem will be.. VF2 could be out before the FH ??? Ford are going to have to pull out stops to make sure its a winner....eg : Electronics of Mondeo Titanium transplant...etc etc..
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10-12-2012, 12:54 PM | #55 | ||
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Out of interest, has Falcon always followed Commodore?
I mean whcih was first? XD or VB XF or VL EA or VN EF or NR AU or VT Our of interest really.
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10-12-2012, 12:57 PM | #56 | |||
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10-12-2012, 01:01 PM | #58 | ||
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Given this article on refreshing the Malibu
http://www.caradvice.com.au/204246/g...ng-slow-sales/ what are the chances that the VF suffers the same fate - pretty high as it will be to late down the process to remediate and it is essentially a bigger version of the same sausage.... |
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10-12-2012, 01:32 PM | #59 | |||
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10-12-2012, 01:37 PM | #60 | ||
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