Mustang Mach E for Austraila

[Warrenk]

Ford has delivered an electric shock to its loyal V8 fans by unveiling a four-door Mustang EV ahead of this week’s Melbourne Grand Prix.

Aussie F1 star Dan Ricciardo pulled the covers off the electric Mach-E Mustang SUV at the Albert Park Circuit this afternoon.

https://www.couriermail.com.au/motor...2b490ccaedc0a2
This link has a pay wall so might not open for most

No date for delivery, but will soon be taking orders.

[FoxtrotGolfXray 5.0]

A non-paywall article

https://www.drive.com.au/news/2024-f...med-australia/

Pre-orders are expected to open in the coming months ahead of first showroom arrivals scheduled between October and December 2023.

[Franco Cozzo]

Yay, customers will be taking deliveries in Australia in the year 2175 at this rate

[Bossxr8]

About time. These have been running around the PG for the best part of 2 years I reckon.

[FTE217]

LOL S650 the other thread mentions 24 deliveries now.....yet Ford announces mache Oct/Nov first arrivals haha
What a marketing crowd they have become, holden used to have that monicle, Keating used to say "red herrings", have Ford got ex Holden marketing wizards in their pod.
Sorry guys I'm just flabbergasted by the 2 products and msg's to market.

[Smoke Pursuit]

Not to mention they bring another product to market with no indication of pricing.

Why release info so far out when you know people will want to sign up, yet cant give them a price.

I just received an email from my dealer and you have to ORDER directly through Ford if you want one.

"Please note our dealership will be unable to place you in a queue for a vehicle, and you'll need to register via Ford's reservation system on Ford.com.au."

[craigg]

Possibly the logic maybe to assess demand and then price accordingly to maximise profit from what will be a constrained amount of stock. They sorta get one go on the launch pricing - too low and they don’t profit like they should/over subscribed. Plus annoy the punters by putting prices up. Too high and they don’t profit enough overall and annoy punters if they then drop prices, although sometimes do cash back to early adopters to keep ‘em happy.

One of the factors here is that they can’t currently build enough of them for all the demand - not the only make/model with this challenge though

Fun times ahead

[Adamz Ghia]

Just shy of $69,000 via a straight currency conversion. Add in shipping, tax and on roads and this is going to be one expensive car. But if it does somehow end up in our price range this will be our choice.

[au2000]

article indicates starting at $75,000 & expected to go up to 3 figures...........

[DFB FGXR6]

Originally Posted by FTE217

LOL S650 the other thread mentions 24 deliveries now.....yet Ford announces mache Oct/Nov first arrivals haha
What a marketing crowd they have become, holden used to have that monicle, Keating used to say "red herrings", have Ford got ex Holden marketing wizards in their pod.
Sorry guys I'm just flabbergasted by the 2 products and msg's to market.

I pretty annoyed at this point, especially after the news that the REAL Mustang has been delayed until next year.

And yet, we are led to believe that Ford wants to chase high profit margin vehicles, but has decided to focus on bringing in an expensive low profit electric hatchback that is designed to appease those who think mining lithium and cobalt with slave labor is better than burning fuel................at the expense of the existing, loyal customer base that will be standing in line for 2 years to get their car!

Not happy.

[Wretched]

Originally Posted by DFB FGXR6

I pretty annoyed at this point, especially after the news that the REAL Mustang has been delayed until next year.

And yet, we are led to believe that Ford wants to chase high profit margin vehicles, but has decided to focus on bringing in an expensive low profit electric hatchback that is designed to appease those who think mining lithium and cobalt with slave labor is better than burning fuel................at the expense of the existing, loyal customer base that will be standing in line for 2 years to get their car!

Not happy.

LoL I think you're overreacting a bit. Not sure what Mach E arriving has to do with the 2024 Mustang delivery, two seperate vehicles.
Based on this article the Mustang range will be late 2023, earlier than expected initially.

[DFB FGXR6]

Originally Posted by Wretched

LoL I think you're overreacting a bit. Not sure what Mach E arriving has to do with the 2024 Mustang delivery, two seperate vehicles.
Based on this article the Mustang range will be late 2023, earlier than expected initially.

Old article, this post made by a fellow member who is in the know suggests otherwise -

https://www.fordforums.com.au/showpo...&postcount=517

"Mustang pricing and arrival dates have been delayed.
This afternoon Ford updated a bulletin regarding the release of the S650 and it’s not good news.
Pricing has been pushed back from Q1 to Q2 2023.
But even worse news is that no S650 Mustang will be sold here in 2023 and the first arrivals and sales are now scheduled for Q1 2024.

And for those hoping to see more options are going to be disappointed. All the options have remained the same so no Dark Horse handling packs or different coloured seats or other customisations will be available to Australian buyers."

[marty351]

Q: What is big, has 4 doors, battery powered and is a SUV?









A: Not a Mustang.

[kypez]

Think they are late to the game but good to see the announcement. Not fussed about the S650, I'll be keeping my Mach 1.

Pricing will be key here. If it's not around the Tesla Y, might as well not bother. If it's around the Y, and supply is good, it'll do well.

Hopefully they pay Tesla to use their network as well as I'd not want to go out of town in anything but a Tesla for now.

[kypez]

Originally Posted by marty351

Q: What is big, has 4 doors, battery powered and is a SUV?









A: Not a Mustang.

Same reason GM are making a Corvette EV SUV. Need to understand US Fleet emissions.

[DJM83]

That thing has a head like a dog chewing a wasp.
Ford tarting out the Mustang name is how ive seen it. Dont care how capable it is.
Challenger Demon thread is way betterer.

[Wretched]

Originally Posted by DFB FGXR6

Old article, this post made by a fellow member who is in the know suggests otherwise -

https://www.fordforums.com.au/showpo...&postcount=517

"Mustang pricing and arrival dates have been delayed.
This afternoon Ford updated a bulletin regarding the release of the S650 and it’s not good news.
Pricing has been pushed back from Q1 to Q2 2023.
But even worse news is that no S650 Mustang will be sold here in 2023 and the first arrivals and sales are now scheduled for Q1 2024.

And for those hoping to see more options are going to be disappointed. All the options have remained the same so no Dark Horse handling packs or different coloured seats or other customisations will be available to Australian buyers."

So it has nothing to do with Mach E at all like I said. Whether what that post states is true or not, it is not that much longer than the originally planned delivery of Q4 2023; 3 months, not the end of the world!!

[Franco Cozzo]

Originally Posted by Smoke Pursuit

Not to mention they bring another product to market with no indication of pricing.

Why release info so far out when you know people will want to sign up, yet cant give them a price.

I just received an email from my dealer and you have to ORDER directly through Ford if you want one.

"Please note our dealership will be unable to place you in a queue for a vehicle, and you'll need to register via Ford's reservation system on Ford.com.au."

Then if you have to do that, why can't you just buy a car you want directly through Ford Australia online?

Are we doing this whole dealership network thing or not?

[au2000]

Originally Posted by Franco Cozzo

Then if you have to do that, why can't you just buy a car you want directly through Ford Australia online?

Are we doing this whole dealership network thing or not?

Toe in the water excercise to moving away from a dealer network model perhaps?

[CyberWasp]

Was there any input from Ford Australia on this vehicle?
Just curious to know.

[tasdex]

Ahhh yes prime minister ,,,

We should all be driving / buying electric cars ,,
Our future depends on it ,, going green ,
You tell us we will HAVE TO Buy an ev car ,,as no sales on petrol/diesels will be sold at a certain date .


Now tell me you twat ,,

“ how well does that twin turbo v12 petrol driven bmw feel in the back seat that picks you up to drive you everywhere ?!?!?!.”


Double standard fuggwits

[kypez]

Originally Posted by au2000

Toe in the water excercise to moving away from a dealer network model perhaps?

This. Direct to market has been a success to Tesla and Ford openly have said this approach works.

Saw a Mach E in Malaysia recently. Car looks much better in person. I like it.

[Late braker]

Hidden messaging? Ricciardo unveiling a Ford Mustang while representing Red Bull. Which cap was he wearing for this activity? A Red Bull one or a Ford one? The message- is Red Bull Racing here (F1 team notwithstanding) going to Ford one day and the car will be hybrid/EV? Or too much being read into this?

[FTE217]

too much being read into it Lb I reckon

[Dr Smith]

Does direct ordering from Ford at least protect buyers from dealers charging above factory recommended pricing?
There are quite a few cars with 20-100km on them for sale by many brands and at prices above official pricing.

[lra]

Great looking car.
A few suggestions for Ford on how to improve it for the Australian market --

Price it just a bit higher than the 'best' same size Chinese SUVs that are due here.
Put a V8 or a Barra in it.
Finish off the interior with a proper dash.
Bin the Mustang badge, and whack a Territory badge on it.

[Wretched]

Originally Posted by tasdex

Ahhh yes prime minister ,,,

We should all be driving / buying electric cars ,,
Our future depends on it ,, going green ,
You tell us we will HAVE TO Buy an ev car ,,as no sales on petrol/diesels will be sold at a certain date .


Now tell me you twat ,,

“ how well does that twin turbo v12 petrol driven bmw feel in the back seat that picks you up to drive you everywhere ?!?!?!.”


Double standard fuggwits

Erm, that's because the BMW i7 Protection model isn't yet available. Once it is is I am sure an order will be placed for one.
But by all means keep the tin foil hat on for your own protection.

[vbomber]

Originally Posted by Late braker

Hidden messaging? Ricciardo unveiling a Ford Mustang while representing Red Bull. Which cap was he wearing for this activity? A Red Bull one or a Ford one? The message- is Red Bull Racing here (F1 team notwithstanding) going to Ford one day and the car will be hybrid/EV? Or too much being read into this?

https://www.carscoops.com/2023/02/fo...r-two-decades/

Wore his Redbull Ford cap also had Max and Checo arrive to the track in a Raptor

[kypez]

Originally Posted by Dr Smith

Does direct ordering from Ford at least protect buyers from dealers charging above factory recommended pricing?
There are quite a few cars with 20-100km on them for sale by many brands and at prices above official pricing.

Yes, protects the customer and increases their margin at the same time.

[kypez]

Originally Posted by lra

Great looking car.

A few suggestions for Ford on how to improve it for the Australian market --



Price it just a bit higher than the 'best' same size Chinese SUVs that are due here.

Put a V8 or a Barra in it.

Finish off the interior with a proper dash.

Bin the Mustang badge, and whack a Territory badge on it.

Why slow it down?!