VFACTS Nov 2009

[Wretched]

Ford 2009 2008
Ford Courier 4X4 0 0
Ford Escape 0 86
Ford F250 4X2 0 1
Ford Fairlane 0 6
Ford Falcon 2,863 2,555
Ford Falcon Ute 1,473 719
Ford Fiesta 720 307
Ford Focus 683 1,172
Ford Focus Coupe Cabriolet 17 35
Ford LTD 0 0
Ford Mondeo 528 327
Ford Ranger 4X2 418 527
Ford Ranger 4X4 982 547
Ford Territory 1,016 763
Ford Transit 108 138
Ford Transit Bus 15 16
Ford Transit C/C 45 34
Ford Total 8,868 7,233


Change of 22.6%


Holden 2009 2008
Holden Adventra 0 0
Holden Astra 29 940
Holden Astra Convertible 29 44
Holden Barina 939 845
Holden Caprice 127 101
Holden Captiva 1,234 623
Holden Colorado 4X2 287 443
Holden Colorado 4X4 948 575
Holden Combo 39 62
Holden Commodore 3,956 4,365
Holden Cruze 2,274 0
Holden Epica 149 366
Holden Monaro 0 2
Holden Rodeo 4X2 0 33
Holden Rodeo 4X4 0 26
Holden Statesman 43 89
Holden Utility 4X2 1,336 904
Holden Utility 4X4 0 0
Holden Vectra 0 0
Holden Viva 1 301
Holden Total 11,391 9,719


Change of 17.2%


Toyota 2009 2008
Toyota Aurion 1,315 1,481
Toyota Avensis 78 47
Toyota Camry (4 cyl) 2,003 1,820
Toyota Coaster 34 15
Toyota Corolla 3,309 3,486
Toyota Hiace Bus 199 213
Toyota Hiace Van 918 531
Toyota Hilux 4X2 1,711 1,345
Toyota Hilux 4X4 2,519 2,075
Toyota Kluger 1,301 929
Toyota Landcruiser PU/CC 596 440
Toyota Landcruiser Wagon 756 554
Toyota Prado 1,536 986
Toyota Prius 275 282
Toyota RAV4 1,175 1,011
Toyota Tarago 153 105
Toyota Yaris 1,725 2,153
Toyota Total 19,603 17,473


Change of 12.2%

[phillyc]

http://www.themotorreport.com.au/46...-november-2008/

1.Holden Commodore: 3956 sales (November) down 12.3% YTD
2.Toyota Corolla 3309 sales down 18.8% YTD
3.Ford Falcon 2863 sales down 3.7% YTD
4.Mazda3 2548 sales up 4.1% YTD
5.Toyota HiLux 4×4 2519 sales down 12.7% YTD
6.Holden Cruze 2274 sales -
7.Mitsubishi Lancer 2023 sales up 5.4% YTD
8.Toyota Camry 2003 sales down 12.3% YTD
9.Hyundai i30 1998 sales up 110% YTD
10.Toyota Yaris 1725 sales down 25% YTD
11.Toyota HiLux 4×2 1711 sales down 15.2% YTD
12.Toyota Prado 1536 sales down 16.2% YTD
13.Falcon Ute 1473 sales down 8.0% YTD
14.Nissan Navara 4×4 1410 sales up 0,5% YTD
15.Holden Commodore Ute 1336 sales down 9.1% YTD
16.Toyota Aurion 1315 sales down 29.3% YTD
17.Hyundai Getz 1304 sales up 19.0% YTD
18.Toyota Kluger 1301 sales down 6.6% YTD
19.Holden Captiva 1234 sales up 12.2% YTD
20.Mazda2 1184 sales down 15.4% YTD

You will also notice that the Territory is absent from the top 20, with 1016 sales in November.

And in case you’re wondering where the Golf sits, it chalked up 1171 sales for the month, and is up 1.3% YTD. It’s holding down 22nd spot, nudged out of 21st by Toyota’s Rav4 with 1175 sales for November, but down 11.5% YTD.

[Wretched]

Volkswagen 2009 2008
Volkswagen Caddy 171 139
Volkswagen Caddy Life/Camper 25 26
Volkswagen Caravelle 20 11
Volkswagen Crafter 38 39
Volkswagen Eos 105 104
Volkswagen Golf 1,171 505
Volkswagen Hannover Bus 0 0
Volkswagen Jetta 161 170
Volkswagen Kombi 0 0
Volkswagen Kombi Beach 0 3
Volkswagen Multivan 17 20
Volkswagen New Beetle 8 26
Volkswagen New Beetle Cabrio 10 7
Volkswagen Passat 147 196
Volkswagen Passat CC 120 0
Volkswagen Polo 66 83
Volkswagen Tiguan 431 68
Volkswagen Touareg 48 51
Volkswagen Transporter 129 195
Volkswagen Transporter C/C 1 27
Volkswagen Total 2,668 1,670

Change of 59.8%

Nissan 2,009 2,008
Nissan 350Z 1 31
Nissan 370Z 63 0
Nissan Dualis 411 93
Nissan GT-R 5 0
Nissan Maxima 209 71
Nissan Micra 352 487
Nissan Murano 309 136
Nissan Navara 4X2 108 173
Nissan Navara 4X4 1,410 1,141
Nissan Pathfinder 60 108
Nissan Patrol PU/CC 176 154
Nissan Patrol Wagon 344 234
Nissan Tiida 680 629
Nissan X-Trail 729 874
Nissan Total 4,857 4,131


Change of 17.6%


Mazda 2009 2008
Mazda BT-50 4X2 540 275
Mazda BT-50 4X4 595 401
Mazda CX-7 540 286
Mazda CX-9 401 257
Mazda MX5 47 39
Mazda RX8 21 36
Mazda Tribute 0 0
Mazda2 1,184 1,132
Mazda3 2,548 2,343
Mazda6 718 685
Mazda Total 6,594 5,454


Change of 20.9%


Subaru 2,009 2,008
Subaru Forester 1,041 1,182
Subaru Impreza 842 818
Subaru Liberty 624 520
Subaru Outback 512 359
Subaru Tribeca 30 138
Subaru Total 3,049 3,017


Change of 1.1%

[MarkIV]

Will the Cruze end up killing the Commodore? It is already closing in on their top seller. Local production will only help the Cruze.

And it is much closer to the type of car most sheep have been buying lately (fwd, mid size, low price).

And there are even performance versions overseas for HSV!

[XR6_190]

Good to see the market going up. Good signs. Also good to see the Mondeo and Fiesta selling closer to the numbers they deserve. I still think they should sell more. Great numbers for the Falcon Ute.

Break it down to numbers of locally built cars sold here and the figures are as follows:
FORD - 5352
HOLDEN - 5462
TOYOTA - 3318

[Bossxr8]

Escape - 0 sales.

Just kill the thing already and bring in the damn Kuga FFS.

Seems like 2800 odd Falcons is all Broady can build in a month, been at or about that for months now.

[galaxy xr8]

Those are good number's for the Cruze when people thought it would flop!!.
You just have to look at the Camry (4cly), both performing well.
What does that tell you...

[P6LTD351]

Originally Posted by galaxy xr8

Those are good number's for the Cruze when people thought it would flop!!.
You just have to look at the Camry (4cly), both performing well.
What does that tell you...

That people are sheep?

[galaxy xr8]

Originally Posted by eb2monty

That people are sheep?

If it makes sale's , what does it matter..
Making the sale is what it's all about.

[P6LTD351]

Originally Posted by galaxy xr8

If it makes sale's , what does it matter..
Making the sale is what it's all about.

Of course it matters to the manufacturer. To me? Not so much. At the end of the day, a FWD four pot is not what I'm after, and I hate to see the day that the Falcon becomes FWD and boring

[Scott]

Is it just me or did Holden not sell a single 4x4 Ute in November???

[Dave R]

I think Holden Utility refers to Commodore. Colorado sold 948 4x4.

[Swordsman88]

Originally Posted by Bossxr8

Escape - 0 sales.

Just kill the thing already and bring in the damn Kuga FFS.

Seems like 2800 odd Falcons is all Broady can build in a month, been at or about that for months now.

Funny that was a thread on the topic not long ago. Burela noted the escape was still selling in low numbers....well aparenlty not. That is its first month of 0 sales i can remember ever seeing.... though the absnce of a single test car in any dealership i've been past lately might be a reason.

As i explained ad nausueam in the other thread, the problem isn't 'we can't get rid of escape' (though ford did spin it a bit like that) but moreso 'we can't get the right spec kuga at the right price'. The second problem is a hell of alot more difficult to overcome...

Originally Posted by MarkIV

Will the Cruze end up killing the Commodore? It is already closing in on their top seller. Local production will only help the Cruze.

Not to sound like a know it all but i did also say that based on holden's own statements, the cruze (esp when local production starts) would pose a bigger risk to commodore then anything else. With holden coming out and basically demanding fleets (gov mostly) buy the cruze once its built here (given it is a 4pot obviously) i'd say they have just canibalised the out of the commodore sales. They lost 400 sales of VE (sedan/wagon) versus 2008 yet ford atcually gained 300 on falcon. And given the FG mix is alot richer (more private) then VE and you can safely say, despite what the media spins, that Ford Aus local production is more profitable large car for large car then Holden.....by some margin.

Funny thing is that while Focus is struggling and ford will try to rectfy that in time, it is most likley (ha ha what a great inside ford joke...) due to increased sales of Fiesta (private buyers) and mondeo (wagon - fleets). Fleets are after 4pots now and ford is finally pitching modeos to fleets in limited capacity. I bet Mark Reuss' statements about the 'error' in Ford putting a 4pot in the Falcon aren't looking so smart right about now are they?? If it comes down to local cruze versus local Falcon production, both 4pots and probably built for a similar cost per unit, who do you reckong is MOST LIKELY to deliver more bang for your buck and still make a greater profit. FORD OF COURSE!!!!!

[Windsor220]

After actually driving a few now, I cant believe the Captiva sells so well.
Focus had a rubbish month.
Commodore managed to sell less than same time last year even though they just released updates and last year it was the peak of the recession.

[Paxton]

Originally Posted by Bossxr8

Escape - 0 sales.

Just kill the thing already and bring in the damn Kuga FFS.

Seems like 2800 odd Falcons is all Broady can build in a month, been at or about that for months now.

You're right mate, but that O word is being mentioned again. Something about a full order book, and a worry that increasing the line rate might not help matters.

It is good to see Falcon sitting in the third position, and really good to see Ute and Territory cross the Thousand mark again.

[prydey]

anyone know the sedan v wagon breakdown for commodore and falcon.

also the cruze sales show that people either don't care what brand of car it really is or just don't know. if it still had a daewoo badge on the front i doubt the sales figures would look anything like they do now. also i thought local production started in 2011, not next year.

good to see falcon maintaining consistant sales. also

Originally Posted by phillyc

3.Ford Falcon 2863 sales down 3.7% YTD

either falcon is travelling very well or the others (commo and aurion) are gong not so well.

[XCXDBABF]

Originally Posted by Paxton

You're right mate, but that O word is being mentioned again. Something about a full order book, and a worry that increasing the line rate might not help matters.

It is good to see Falcon sitting in the third position, and really good to see Ute and Territory cross the Thousand mark again.

What does increasing the line rate actually mean in the whole build process? Does it mean that cars move down the line faster and so have less time being worked on per unit? If this is the case, does it increase the risk of issues with quality?

The reason I'm asking is that I work in an area with many sales people who have vehicles for work-related purposes. When the BA came out, the car park filled up with XR6's and Fairmonts. Unfortunately, it seemed like everyone had a lot of problems, and as leases expired people went away from the Falcons.

Similar story for the VE's.

However, with the FG, people were very slow to take them up. Now though, it seems that the Falcon is enjoying a much stronger reputation within the area I work and the car park is again starting to fill up with G-series and XR's. No one seems to be reporting any major issues (at work), and the FG's reputation is only getting stronger.

Ford appear to be getting something right with quality control at the moment. So, basically, my question is, would there be any quality control risk with increasing the line rate?

Also, going back to the quote above, "increasing the line rate might not help matters"... Is Ford's current production that far behind demand?

[ORSM-XT]

The Subrau Tribeca is down so much because there is none in the country. Customers are ordering from the brochure.

The liberty and outback sales will be up more once all of us dealers get more stock. Forester down because of stock and impreza is up because of too much stop and they have a super $1500 off atm.

[Joe5619]

The new foucs can't come soon enough, still another whole year before it comes. Mondeo seems to have picked up, 528 is the most I can ever remember seeing.

Also good to see local models ups. Just wish they'd hurry up building my XR6T!!

[whales]

I doubt if I've seen more that a dozen Cruze's on the road but the figures here show that they should be everywhere!
Maybe they just don't stand out enough for me to notice them.

Hard to understand why Captiva out sell Territory maybe not having the diesel engine is really hurting the Territory sales.

[Polyal]

Originally Posted by whales

I doubt if I've seen more that a dozen Cruze's on the road but the figures here show that they should be everywhere!
Maybe they just don't stand out enough for me to notice them.

Hard to understand why Captiva out sell Territory maybe not having the diesel engine is really hurting the Territory sales.

The latest Craptiva add heralds "european styling!", if only most of the buyers actually knew what they where getting.

I still cant get over the cruze, its like the new camira. Ford is doing ok but it needs to work harder with the focus and soft road'ers.

Next jan/Feb is going to be crunch time.

[Fairlane]

Still cant understand why the Mondeo figures are so bad, its a very good mid size car. Good to see improved Fiesta figures too. Ranger is still going well, though those Navara figures opposite are scarey.

Any idea of the Mitsubishi figures?

[EDManual]

Why would you buy a large automatic mondeo when you can buy a falcon that uses near as or less fuel? Thats why modeo figures are so bad.

[TUF_302]

We need to ditch Escape now, and something has to be done about the Territory, a Diesel and a full exterior update is needed now!

[Holden Man]

Originally Posted by TUF_302

We need to ditch Escape now, and something has to be done about the Territory, a Diesel and a full exterior update is needed now!

bit harsh in regards to terri, i think Ford would be very happy that a 6 year old platform makes up nearly 11.5% of its total sales.
When you remember that this was a complete new model when first released (less engine and box) so R&D cost would have been high they have had a good return on investment.
New look terri might not have pretty dash lights or bold styling but I think its driveline, towing capacity, road handling and understated looks are what is driving an increase in sales, over 33% increase over last month.

[whales]

Originally Posted by Fairlane

Ranger is still going well, though those Navara figures opposite are scarey.

Any idea of the Mitsubishi figures?

Ranger did really well outselling the Colorado which used to be a class leader or at least very close to it, when it was a Rodeo.

[Paxton]

Originally Posted by XCXDBABF

What does increasing the line rate actually mean in the whole build process? Does it mean that cars move down the line faster and so have less time being worked on per unit? If this is the case, does it increase the risk of issues with quality?

The reason I'm asking is that I work in an area with many sales people who have vehicles for work-related purposes. When the BA came out, the car park filled up with XR6's and Fairmonts. Unfortunately, it seemed like everyone had a lot of problems, and as leases expired people went away from the Falcons.

Similar story for the VE's.

However, with the FG, people were very slow to take them up. Now though, it seems that the Falcon is enjoying a much stronger reputation within the area I work and the car park is again starting to fill up with G-series and XR's. No one seems to be reporting any major issues (at work), and the FG's reputation is only getting stronger.

Ford appear to be getting something right with quality control at the moment. So, basically, my question is, would there be any quality control risk with increasing the line rate?

Also, going back to the quote above, "increasing the line rate might not help matters"... Is Ford's current production that far behind demand?

Nope. The Line rate is just the number of cars that are being sent down the line every day. It is currently about 290 cars a day. Before the GFC, and during the BF Days, it was about 350.

My worry (and those of the powers that be), is that increasing the line rate, Ford will go from having a full order book, and a healthy profit, to a surplus of cars that will be sitting on the grass at Broadmeadows.

Quality isn't a problem, as Ford's quality control in Broadmeadows is world class. Just look at a new FG.

[Swordsman88]

Originally Posted by Paxton

Nope. The Line rate is just the number of cars that are being sent down the line every day. It is currently about 290 cars a day. Before the GFC, and during the BF Days, it was about 350.

My worry (and those of the powers that be), is that increasing the line rate, Ford will go from having a full order book, and a healthy profit, to a surplus of cars that will be sitting on the grass at Broadmeadows.

Quality isn't a problem, as Ford's quality control in Broadmeadows is world class. Just look at a new FG.

I think it is as much which models as how many andrew. I don't doubt ford could move around 310-320 cars a day based on pent up demand but it would depend on which models they build. At the moment shortage is in G6ET/XR6T predominantly....so unless you can also pump out more turbo engines as well then its a moot point. Does someone on here that works in the geelong engine plant have any info on current turbo engine production??

Ford may be waiting to early next year when the gov. incentives drop off (and the traditionally slacker january passes) to pull the trigger. I'd say an increase in territory and high end falcon models would be a good go. Perhaps they are trying to wait it out till the I4T comes online and then increase the line rate then??

[Smoke Pursuit]

Originally Posted by Paxton

Nope. The Line rate is just the number of cars that are being sent down the line every day. It is currently about 290 cars a day. Before the GFC, and during the BF Days, it was about 350.

My worry (and those of the powers that be), is that increasing the line rate, Ford will go from having a full order book, and a healthy profit, to a surplus of cars that will be sitting on the grass at Broadmeadows.

Quality isn't a problem, as Ford's quality control in Broadmeadows is world class. Just look at a new FG.

Quality is better then BF, but still isnt perfect. Theres a few little things they could do to further the product, like fixing spot weld dints on the edge of the boot on sedans that nearly every later build FG seems to have...

[vztrt]

Thought I'd put in a NZ sales article here. Ford is down almost 50%.

http://www.goauto.com.au/mellor/mell...2576820013338E

NZ car sales at decade low in November

Just 6000 vehicle sales in NZ last month, but hope springs for depressed industry

4 December 2009

By JACQUI MADELIN in NEW ZEALAND

NEW Zealand’s November new-vehicle sales last month failed to reach 6000 for the first time since 1998.

The industry total of 5735 vehicles was down 12.3 per cent on the same month last year, with commercial vehicles sales falling 23.8 per cent, to 1249 units. Passenger car sales reached 4486, down 8.4 per cent on the corresponding month of 2008.

Year to date, NZ vehicle are down 28.1 per cent to 65,063 units, and still on track for the expected 30 per cent overall fall from last year.

The used import vehicle November tally of 6912 is up 10.1 per cent on last year, also heading for a 30 per cent overall drop this year.

NZ Motor Industry Association CEO Perry Kerr said the decline appeared to be levelling off, but he noted that the November 2008 market had “tipped completely”.

“I think the numbers are certainly in line with expectations; we were predicting a 30 per cent decline in numbers at the beginning of the year," he said.

"MIA members are predicting a maximum five per cent growth evident from second quarter 2010.

“There is confidence the corner has been turned, but it will be long and slow. There is no magic bullet out there for the car industry, and new vehicle sales."

Toyota leads November's figures with 1335 sales, down 1.5 per cent on last November for a 23.3 per cent share. Ford still holds second (622 sales, down 47.7 per cent), Holden third (564 sales, up 0.4 per cent) and Mazda fourth (481 sales, up 12.3 per cent).

Hyundai holds fifth for November with 385 sales, up 9.7 per cent, for 6.7 per cent share for the month and 6.9 for the year.

Hyundai national sales manager Tom Ruddenklau said its goal is to beat Toyota in the passenger car market by 2013, but admitted increasing the Korean brand's share from seven per cent to overhaul Toyota on 21.52 for the year was ambitious.

Ford NZ managing director Trevor Auger said his company’s 47.7 per cent drop was partly due to a 61 per cent fall in rental registrations compared to November last year.

"At the same time our volume suffered from low inventory levels across key models, particularly Fiesta and Territory."

Mr Auger said last year, dealers had been working hard to reduce stock in line with changed demand, which was no longer the case. Mitsubishi had a 20.3 per cent rise in November sales over the same month last year, to 255 units.

National sales manager Warren Brown credited the lift with the launch of new models, particularly a strong response to Outlander, plus the fact that last November was a bad one for the brand.

"In October last year we'd adjusted our prices to falling exchange rates pretty smartly," he said. “We had to put prices up or face massive losses, but we were ahead of the game and that impacted November 2008 sales."

The luxury market continues to do well, with Audi up 39.1 per cent to 96 units in November, BMW up 25.5 per cent to 64 units, Lexus up 36.7 per cent to 41 units and Mercedes-Benz up 12.3 per cent to 91.

BMW Group New Zealand managing director Mark Gilbert said: "In 2008 the luxury segment was down 30 per cent when the total market was down five, but the impact for the mass market didn't flow through until earlier this year.

“I wouldn't call it green shoots, but I think we're coming back to the level it will be," he said. Suzuki's Swift was NZ's top-seller in November with 205 units from Toyota Corolla (190) and Ford Falcon (188).

Corolla still leads year to date with 4335 sales, from Holden Commodore (2705) and the Swift (2174).
NZ top 10 makes, Nov 2009:
Rank Make Sales % Share
1 Toyota 1335 23.3%
2 Ford 622 10.9%
3 Holden 564 9.8%
4 Mazda 481 8.4%
5 Hyundai 385 6.7%
6 Suzuki 327 5.7%
7 Nissan 325 5.7%
8 Mitsubishi 255 4.5%
9 Honda 217 3.8%
10 Kia 208 3.6%
Source: MIA NZ, December 2009