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Old 05-08-2020, 12:24 PM   #1
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Default VFacts July 2020

https://www.unsealed4x4.com.au/new-4...-some-winners/

NEW 4X4 SALES DOWN AGAIN BUT THERE ARE SOME WINNERS

BYDEAN MELLOR•AUGUST 5, 2020

New 4×4 sales down again in July 2020 compared to last month… and still well down on the previous year.

New 4×4 sales are down again, with the Federal Chamber of Automotive Industries (FCAI) VFACTS service revealing a total of 72,505 new vehicles were sold in July 2020 compared 110,234 sales recorded the previous month. Sales are also down by 12.8 per cent compared with July 2019.

On a year-to-date basis, the Aussie car market is down 19.2 per cent in 2020 compared to 2019, with 514,920 vehicles sold to July compared to 637,650 this time last year.

Commenting on the sales figures, FCAI chief executive, Tony Weber, said, “The Australian automotive industry, like many sectors in the Australian market, continues to face challenging and difficult conditions, exacerbated by the COVID-19 pandemic.”

4×4 sales

The Ford Ranger once again topped the 4×4 sales charts, with Ford selling 2799 units in July 2020, bringing Ranger 4×4’s year-to-date tally to 20,205 vehicles.

Toyota shifted 2051 HiLux 4×4’s in July and the year-to-date figure is now 19,327 vehicles sold.

New sales Triton
The Triton was the third best-selling 4×4 in July 2020.

The third best-selling 4×4 was the Mitsubishi Triton, which notched up 1392 sales in July, actually improving on its July 2019 performance of 1246 sales for the month. In year-to-date terms, however, Triton sits on 9636 sales, which is down 22 per cent on last year’s 12,352 sales.

The Toyota Prado was once again the best-selling 4×4 wagon, racking up 779 sales in July 2020 and 9411 sales in year-to-date terms.

New sales Prado
The Prado was, once again, the best-selling 4×4 wagon in Oz.

Despite the challenging times, a number of 4×4 vehicles managed to improve on their 2019 results in year-to-date terms. They are:

SsangYong Musso (+715%)
SsangYong Rexton (+355.6 %)
LDV D90 (+145.5 %)
RAM 1500 Express (+107.%),
RAM 1500 Laramie (+24.9%)
LDV T60 (+17.1 %)
Great Wall Steed (+ 12.6 %)
Mercedes-Benz X-Class (+9.6 %)
Nissan Patrol (+8.6 %)
Ford Everest (+2.7 %)
Haval H9 (+6.2 %)
Jeep Wrangler (+3.2 %)
New sales Musso
Musso sales are up big time in 2020 but still only total 489 units for the first seven months of the year.

The FCAI holds concerns for the rest of the year, with Tony Weber commenting, “The extended Stage 4 Restrictions which have now been invoked in Australia’s second largest market, Victoria, will no doubt further challenge the industry during the coming months.”

Top 10 4X4 Ute Sales July 2020 (June 2020)

Ford Ranger: 2799 (5092)
Toyota HiLux: 2051 (4811)
Mitsubishi Triton: 1392 (2292)
Mazda BT-50: 740 (1315)
Nissan Navara: 724 (1234)
Toyota LandCruiser PU/CC: 705 (1388)
Volkswagen Amarok: 695 (1229)
Isuzu D-Max: 485 (1137)
LDV T-60: 437 (618)
Holden Colorado: 327 (759)


Top 5 4X4 Wagon Sales July 2020 (June 2020)

Toyota Prado: 779 (2374)
Isuzu MU-X: 622 (1014)
Mitsubishi Pajero Sport: 510 (776)
Toyota LandCruiser 200: 479 (1521)
Ford Everest: 411 (699)
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Old 05-08-2020, 12:34 PM   #2
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Default Re: VFacts July 2020

Ranger finally outselling Hilux across combined 4x2 and 4x4.
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Old 05-08-2020, 12:38 PM   #3
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Default Re: VFacts July 2020

Both suffered a big drop, as expected, from last month's lofty EOFY figures.
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Old 05-08-2020, 12:38 PM   #4
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Default Re: VFacts July 2020

Perhaps Toyota's DPF issues finally coming to roost? is thats still an issue?
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Old 05-08-2020, 12:43 PM   #5
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Default Re: VFacts July 2020

https://www.carsguide.com.au/car-new...beaten-by-ford

2020 new-car sales: Toyota RAV4 surges to top in tough July as HiLux gets beaten by Ford Ranger

The Toyota RAV4 was Australia’s favourite new vehicle in July 2020.

Justin Hilliard
Deputy News Editor
CarsGuide
5 Aug 2020 • 3 min read

July 2020 was another tough month for the Australian new-vehicle market amid the global pandemic, with sales down 12.8 per cent over July 2019, to 72,505 units, but there were more than a few surprise results to keeps things interesting.

The Toyota RAV4 mid-size SUV was the headline act, with its sales surging a ludicrous 78.1 per cent, to 4309 units, helping it to overtake its HiLux sibling (2947, -12.3%) and become Australia’s favourite new vehicle.

That said, Brand T’s ute didn’t even finish in second place, with it relegated to third due to a stronger showing from its archrival, the Ford Ranger (3104 units, -2.0%), likely caused by stock shortages ahead of its facelifted model’s imminent release.

The top-10 best-selling models were rounded out by the Toyota Corolla small car (2192 units, -32.4%), Hyundai i30 small car (1745, -22.5%), Mazda CX-5 mid-size SUV (1727, -20.0%), Mitsubishi Triton ute (1593, +4.5%), Mazda CX-3 light SUV (1355, +5.4%), Toyota Camry mid-size car (1281, -19.8%) and Mazda3 small car (1224, -35.4%).

With four top-10 models, Toyota once again finished first in the brand race, with its 15,508 sales (-13.2%) almost double that of second-placed Mazda (7806, -5.1%), which was buoyed by three top-10 models.

Only 111 units separated third from sixth, with Mitsubishi (4684, -10.7%), Hyundai (4634, -33.6%), Kia (4625, +2.6%) and Ford (4573, -6.7%) all within striking distance of one another.

Volkswagen (3710 units, +2.8%), Nissan (2906, -23.6%), Subaru (2864, -18.5%) and Mercedes-Benz Cars (2556, -8.5%) rounded out the top-10 best-selling brands.

The SUV was the most popular type of new vehicle, with a commanding 50.4 per cent share, followed by the passenger car (25.0%) and light-commercial vehicle (20.5%).

Commenting on the results, Federal Chamber of Automotive Industries chief executive Tony Weber said: “The Australian automotive industry, like many sectors in the Australian market, continues to face challenging and difficult conditions, exacerbated by the advent of the COVID-19 pandemic.

“The extended Stage 4 Restrictions – which have now been invoked in Australia’s second largest market, Victoria – will no doubt further challenge the industry during the coming months.”

For reference, 514,920 new vehicles were sold in the first seven months of 2020, representing a 19.2 per cent decrease over the corresponding period last year.

The most popular brands of July 2020
Ranking Brand Sales Variance %
1 Toyota 15,508 -13.2
2 Mazda 7806 -5.1
3 Mitsubishi 4684 -10.7
4 Hyundai 4634 -33.6
5 Kia 4625 +2.6
6 Ford 4573 -6.7
7 Volkswagen 3710 +2.8
8 Nissan 2906 -23.6
9 Subaru 2864 -18.5
10 Mercedes-Benz Cars 2556 -8.5

The most popular models of July 2020

Ranking Model Sales Variance %
1 Toyota RAV4 4309 +78.1
2 Ford Ranger 3104 -2.0
3 Toyota HiLux 2947 -12.3
4 Toyota Corolla 2192 -32.4
5 Hyundai i30 1745 -22.5
6 Mazda CX-5 1727 -20.0
7 Mitsubishi Triton 1593 +4.5
8 Mazda CX-3 1355 +5.4
9 Toyota Camry 1281 -19.8
10 Mazda3 1224 - 35.4
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Old 05-08-2020, 01:16 PM   #6
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Default Re: VFacts July 2020

****, hilux dropped 12% and was still only 157 vehicles behind the Ranger....

be interesting to see if that drop is based on lack of runout models remaining in stock as rumoured.

2 Ford Ranger 3104 -2.0%
3 Toyota HiLux 2947 -12.3%
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Old 05-08-2020, 01:18 PM   #7
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Default Re: VFacts July 2020

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****, hilux dropped 12% and was still only 157 vehicles behind the Ranger....

be interesting to see if that drop is based on lack of runout models remaining in stock as rumoured.

2 Ford Ranger 3104 -2.0%
3 Toyota HiLux 2947 -12.3%
perhaps has to do with hilux's still being preferred by business? Business slows and private somehow still chuggs along or is more consistent in buying cycles?
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Old 05-08-2020, 01:21 PM   #8
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Default Re: VFacts July 2020

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perhaps has to do with hilux's still being preferred by business? Business slows and private somehow still chuggs along or is more consistent in buying cycles?
Be interesting to see how the numbers play out over the next 2 to 3 months between them.. I suspect that Hilux will come back tbh..

I'm interested in seeing how the D-Max preforms given its apparently knocked off the hilux in Thailand with the new model...
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Old 05-08-2020, 01:24 PM   #9
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Default Re: VFacts July 2020

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****, hilux dropped 12% and was still only 157 vehicles behind the Ranger....

be interesting to see if that drop is based on lack of runout models remaining in stock as rumoured.

2 Ford Ranger 3104 -2.0%
3 Toyota HiLux 2947 -12.3%
Hilux June 20 - 6537
Ranger June 20 - 5329

So Hilux is more than 50% down on last month.

I'd say they both have EOFY hangover. Plus running low on stock.
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Old 05-08-2020, 03:27 PM   #10
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Default Re: VFacts July 2020

Hilux is due for a new model or the release information is due in the coming months, so private buyers may be holding off for the new model ?, even though Toyota has discounted and is pushing sales before the release on the incoming new range.
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Old 05-08-2020, 04:59 PM   #11
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Default Re: VFacts July 2020

Friggin fugly Prado still the 1 in that catergry.
Why don't Ford drop Everest price and get more units out there, yesyes they are getting profit but nothing like ranking higher as well.
The most fugly Triton ranked 3rd, thats what selling at a price does, even that bloody ugly people buy lol.....

Stock is the issue for most thanks to covid.

This is what range does for you :
The most popular brands of July 2020
Ranking Brand Sales Variance %
1 Toyota 15,508 -13.2
2 Mazda 7806 -5.1
3 Mitsubishi 4684 -10.7
4 Hyundai 4634 -33.6
5 Kia 4625 +2.6
6 Ford 4573 -6.7
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Old 05-08-2020, 06:12 PM   #12
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perhaps has to do with hilux's still being preferred by business? Business slows and private somehow still chuggs along or is more consistent in buying cycles?
Galloping knob rot in Victoria and new South Wales won't be far behind
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Old 05-08-2020, 06:17 PM   #13
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Friggin fugly Prado still the 1 in that catergry.
Why don't Ford drop Everest price and get more units out there, yesyes they are getting profit but nothing like ranking higher as well.
Dad, where do babies(replace with Ford profit) come from?
<<<<<Gory long explanation>>>>
Any questions
Everyone shakes heads.
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Old 05-08-2020, 07:43 PM   #14
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Default Re: VFacts July 2020

Quote:
It was the 28th month in a row of year-on-year decline – the longest continuous slump since the Global Financial Crisis a decade ago – and the weakest July result in 18 years.


This slump start way before the Corona farce.
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Old 05-08-2020, 10:58 PM   #15
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Default Re: VFacts July 2020

Been reading up on the dual cab based wagons lately, the MU-X looks to be the drivetrain reliability winner so that might explain it getting closer to Prado.

Just like my old loved HJ60 (2H) the MU-X has an Isuzu designed diesel that keeps on keepin' on.

Maybe it is the DPF coming back to bite Toyota? If it were me doing the lap again, despite loving Cruisers for years, I'd save the (considerable) coin and take the Isuzu. It even has rear leaves and part time 4wd that you have to select, like my old 60!
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Old 06-08-2020, 10:26 AM   #16
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Default Re: VFacts July 2020

Prado is a supply issue, nothing more.
Used prices have gone stupid on them.

Oh and rental car companies aren't buying anything at the moment.
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Old 06-08-2020, 11:01 AM   #17
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Default Re: VFacts July 2020

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Dad, where do babies(replace with Ford profit) come from?
<<<<<Gory long explanation>>>>
Any questions
Everyone shakes heads.
Less is more eh.

If you want to play in any game or market whats the point being in the bottom 1/3 in general....I suppose being a also run is acceptable for some.
What this does is not inspire promising consumers to look more what you have on offer to invest.
Huge % of people/consumers are followers, oh Mazda/Hyundai etc make a good means of transport by the look of it on the roads, lets investigate and their rankings prove as such.
Shaking my head.
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Old 06-08-2020, 01:33 PM   #18
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Default Re: VFacts July 2020

How were the figures in the now, trimmed-down range, Focus, please?
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Old 06-08-2020, 02:28 PM   #19
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Default Re: VFacts July 2020

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Less is more eh.

If you want to play in any game or market whats the point being in the bottom 1/3 in general....I suppose being a also run is acceptable for some.
What this does is not inspire promising consumers to look more what you have on offer to invest.
Huge % of people/consumers are followers, oh Mazda/Hyundai etc make a good means of transport by the look of it on the roads, lets investigate and their rankings prove as such.
Shaking my head.
To them, were a piddling market, so the only vehicles they want to sell here are high profit,
they're just over trying to compete with Asians and waste resources on low or no profit vehicles.
To me that's both good and bad because Ford sees its products as better but to most buyers
they're not but what really irks me is that Ford won't back themselves with F150 and Super Duty
and even Expedition or Explorer on assisted RHD conversions. If Ford wants to charge premium
prices, then at least have some interesting products that could carry those prices.

Last edited by jpd80; 06-08-2020 at 02:36 PM.
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Old 06-08-2020, 02:48 PM   #20
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then at least have some interesting products that could carry those prices.
Spot on, honestly they could move to almost a Ford performance only outlet here along with Utes.
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Old 06-08-2020, 02:57 PM   #21
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Default Re: VFacts July 2020

Yes Ford have left the sub $30k market.
I have bought 6 new Focus and Fiesta since 2005.
This time around I have traded the LZ Focus at 129000km on a new Skoda.
Ford don’t sell anything at my price range and have deleted their manuals bar St and Mustang.
We still have a Fiesta. That sale when it comes will go to another brand.
Two loyal buyers lost to Ford.
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Old 06-08-2020, 04:16 PM   #22
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Default Re: VFacts July 2020

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To them, were a piddling market, so the only vehicles they want to sell here are high profit,
they're just over trying to compete with Asians and waste resources on low or no profit vehicles.
To me that's both good and bad because Ford sees its products as better but to most buyers
they're not but what really irks me is that Ford won't back themselves with F150 and Super Duty
and even Expedition or Explorer on assisted RHD conversions. If Ford wants to charge premium
prices, then at least have some interesting products that could carry those prices.
Agreed with your few last sentences.
Expidition/Explorer would sell ! throw in F150 absolutely but nup.
Backing themselves too right, bean counters always have been.
Like I keep saying, range, their range here is nothing but Ranger/Mustang, the rest are just making piddly numbers but this is their own doing from over the pacific.
Talking profit - I learnt from a very succesful large business man once said, the small fish taste sweetest.
Think about that one.
Whilst were a small piddly market your train of thought behind the Blue Oval doesn't apply to the euros going up against the Asians even though not side by side price pointed BUT they are IN the segments (and back it up) and I'm sure their profits are Not great in them all BUT having the wider spread makes for overall good profits.
Sorry, stupid is stupid for me regards Fords overall market stratergies, oh what are they ? not much.
I deal with American corporates for a long time, what Ford do best is fishwhere where the fish are ie Nth America.
jpd I know we differ on alot re Ford US - they are their own worst enemy regards Export period.
I travel China for a long time as well, they can't even get that working smoothly enough also, the biggest growth pool the last 15yrs to date and future. They are decades behind a number of brands there.
Sub $30k choices gone ? yep, they have limited sub $60/70k choices as well.
Quality ? its ok nothing to crow about, in the big picture Fords history here, offer is less is more, whereas the other brands backgrounds have been More for less.
They have a lot of work to do to re programming general consumer here imo.
Last thing, you know what might be the real reason why they have left the segments they once were in with the Asians ? they've given up, put up the white flag because they have never been able to source/manage and implement to market.
They are a Div 3/4 player in the wide world game of Automotive.
They had it when the competition was farfar less.
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Old 06-08-2020, 05:45 PM   #23
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Default Re: VFacts July 2020

Ford EcoSport 5
Ford Endura 134
Ford Escape 62
Ford Everest 411
Ford Fiesta 38
Ford Focus 229
Ford Mondeo 39
Ford Mustang 279
Ford Ranger 4X2 305
Ford Ranger 4X4 2,799
Ford Transit Custom 200
Ford Transit Heavy 72
Ford Total 4,573
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Old 06-08-2020, 06:19 PM   #24
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Default Re: VFacts July 2020

I see it this way, either Ford US is happy with how Ford Oz is going, or it's not.
If it's happy then not much will change, If Ford US isn't happy then what will they do to become happy.

If they won't offer or facilitate conversions to RHD of F-150's/Explorers/Lincolns or force Ford Euro to make and sell vehicles more closely aligned with our actual buyer preferences and pricing like an Escape with RAV4 type hybrid setup.....then we're back to the start...Rangers and some Mustangs and mid volume of everything else.
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Old 06-08-2020, 06:21 PM   #25
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Default Re: VFacts July 2020

Not having a low cost supply base means pricing will never be comparable to the others. Europe is just too expensive to source from.
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Old 07-08-2020, 06:22 AM   #26
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Default Re: VFacts July 2020

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Not having a low cost supply base means pricing will never be comparable to the others. Europe is just too expensive to source from.
Ranger returns to Ford US control in 2028 and about that time, I expect Ford to announce
that it's withdrawing from all RHD markets, I see them saving even more costs doing that.
You can see the signs already with Ford losing interest in small obscure markets like ours,
Toyota and the Koreans will fill the gap left by Ford and like Holden, it will probably happen
faster than we expect and just disappear without a trace.

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Old 07-08-2020, 07:08 AM   #27
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Default Re: VFacts July 2020

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Originally Posted by jpd80 View Post
Ranger returns to Ford US control in 2028 and about that time, I expect Ford to announce
that it's withdrawing from all RHD markets, I see them saving even more costs doing that.
You can see the signs already with Ford losing interest in small obscure markets like ours,
Toyota and the Koreans will fill the gap left by Ford and like Holden, it will probably happen
faster than we expect and just disappear without a trace.
So what happens to Transit & Custom sales in the UK.
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Old 07-08-2020, 07:56 AM   #28
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So what happens to Transit & Custom sales in the UK.
There might be some exceptions for the UK but a RHD Ranger could be a thing of the past.
You’re already seeing some of that now with transplanted UK products given to us,
when that gets too hard or too few sales, they’ll just stop sending boats.

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Old 07-08-2020, 12:16 PM   #29
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Default Re: VFacts July 2020

Quote:
Originally Posted by jpd80
Ranger returns to Ford US control in 2028 and about that time, I expect Ford to announce
that it's withdrawing from all RHD markets, I see them saving even more costs doing that.
You can see the signs already with Ford losing interest in small obscure markets like ours,
Toyota and the Koreans will fill the gap left by Ford and like Holden, it will probably happen
faster than we expect and just disappear without a trace.
Completely false. You have the wrong idea. Can't go into detail obviously though. It's dangerous making assumptions on seeing things without knowing what the real details are.

The Ranger is the second most profitable model Ford sell, and i believe it's the highest profit per unit. No way in hell they throw that away. That would be madness. The F series and Ranger are the 2 company pillars. They speak of it all the time.

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Old 07-08-2020, 01:21 PM   #30
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Default Re: VFacts July 2020

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Completely false. You have the wrong idea. Can't go into detail obviously though. It's dangerous making assumptions on seeing things without knowing what the real details are.

The Ranger is the second most profitable model Ford sell, and i believe it's the highest profit per unit. No way in hell they throw that away. That would be madness. The F series and Ranger are the 2 company pillars. They speak of it all the time.
Yes well Kay Hart questioned the continuation of Focus.
And Puma will flop way way too expensive.
Endura is dead in the water:
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